What is an MVP? MVP stands for “Minimum Viable Product”. A minimum viable product is “that product which has just those features and no more that allows you to ship a product that early adopters see and, at least some of whom resonate with, pay you money for, and start to give you feedback on”.

In tech community, Uber and Instagram are some of the apps that has quickly rushed into our lives and easily obtained the global popularity and thousands of users. Some people think of what these apps looked like at the beginning. Now, it’s hard to think that once Foursquare and Twitter were primal applications, which is no one has notice about. And it could be even more hard to think that they have been successful because of continuous growth.   

HOW CAN YOU BENEFIT FROM DEVELOPING AN MVP?

What lesson can be learned from the examples mentioned above? The answer is simple: it’s better to create a minimum viable product for your startup rather than not.

DEVELOPMENT COSTS

Never forget the rule: more complicated startups require bigger investments. For every additional feature or more beautiful design you will have to pay. But so as to develop an MVP (it’s still a product, even in its simplest form) you will need a minimum of resources.

 

TEST YOUR BUSINESS PROJECT

In tech industries, building an application is not just about coding. Each application is essential to get and attract clients in order for the creators gain some profit. Your team can create a MVP to get as an accurate answer as possible. Even if the app you’re building had a appealing designs and has many functions, users might be not interested in it. Because there are some famous applications in the same type or they just simply don’t need it. An MVP will be great help for you to know and understand how much users are truly interested in your application.

testing app (1)

Photo by Symu / CC BY

 

GET YOUR FIRST PAYING CUSTOMERS

Early users is another reason why you need to develop a MVP product for your startup team. In building your MVP product, you need to attract people so that they’ll get engaged with your product. That’s the way on how to get viral in tech community. When the time comes that your startup is already well-established this could increase the number of your fans. Early users comments’ will also help you to create and execute a development of your startup. It is a hard part for every developer so you must care about it. And ultimately, early customers is also considered as the first paying customers which will give you the other source of income you need for your team.

GET FEEDBACK

Feedback is another reason why developers is encourage to create a MVP for a startup. It hardly essential to know user’s comments and opinions about your product or output. With its presence, you will understand what are most wanted features and which are the unwanted. Every app should solve an accurate user’s problem. To get information directly from users is the best way to find out how your applications progress copes.  

SAVE YOUR TIME

Building an application takes a lot of time and energy before you can released it, just like in building your MVP. Users’ comments is a big factor that will help you in creating a high quality application. Building your MVP is really essential since it can save time and money but not a hindrance in building high quality product.

ATTRACT INVESTORS

Money can be is considered as the heart of every startup team, which helps the company to operate. You are fortunate if you have a lot of money and do whatever you want. If not, you will find someone who is ready to invest money in your concept. One of the benefits of building your MVP for your startup is that  you’ll have something more sincere and outlook than just your ideas and words. It will really increase the factor of attention and familiarity in the tech community.  

DON’T WASTE YOUR EFFORTS

MVP development will not just save your time and money but will also save your efforts. An MVP is an essential step, which will help you in developing your startup in an effective way and measure your business properly. In building your MVP it’s also important that you will not think that you will give more efforts on adjusting your app to users’ demands and facing with the risks than on creating an MVP.

CASE STUDY:

FOURSQUARE

When year 2010 started, Foursquare extremely uplifted the market of applications with a location-based service. But back then this app was essentially not the same from what we use now. As expected from an MVP it had only 1 main feature: check-ins and badges for completing specific activities.

Modern Foursquare app has more complex design and a larger range of features: for example, city guides, recommendations, and stickers.

AIRBNB

Airbnb or (Airbedandnbreakfast as it was known back in 2007), is a great place for people who are looking for a cheaper accommodation.

The idea just come out accidentally. And that’s what happened to Airbnb. The story has begun with Brian and Joe Gebbia which had no money to pay for their rent, so they decided to offer their apartments on cheap accomodation to the  participants of the Industrial Design Society of America Conference (IDSA) in 2007. And the MVP they have designed was a very simple website with photos of their flat- and that’s all

Until such time they found out that a demand for the service was growing so fast. Not to include the various major designs and the 2 million listings in 57,000 cities, their approach has been to focus on increasing the core experience following constant user comment rather than adding unimportant features and guiding away from the core problem.

Airbnb’s latest essential application update includes sophisticated AI technology for smarter and more personalised app experiences.

UBER

The world’s famous ride sharing app was just a very simple application at the beginning. It was a simple MVP which contains 1 main function which is to connect iPhone owners with drivers and give them with a credit card payment system and aimed to solve 1 specific problem of users- to get a taxi as affordable as fast as possible.   

Live-tracking of drivers, fare splitting, automatic credit card payments, and fare estimates are some of the features that are being used now by Uber users.

UNSPLASH

Unsplash is one of the pioneer copyright free photography model and one of the fastest growing photography websites. Unsplash is another example of an MVP which has grown into the big project. One of the reason why Unsplash is created because of low quality photography, their team think that other people might also have same problem that why they figured it out to know if it’s true.

Rather than spending a huge time creating a website that might be a failure, they set up a $19 Tumblr theme and uploaded 10 hi-resolution photos they’ve taken from a local photographer and within three hours the first version of Unsplash was successfully built.

 


 

Looking for a way to build the leanest version of your MVP? We can help you. Before building your app, we always start with a design sprint to understand your business, validate your assumptions and build your app to help your customers.

We are Bootyard, a Ruby on Rails design and development company that have been building apps since 2011. If you have an idea in mind and been meaning to build an MVP, we can help you. Send us an email at info@bootyard.com